Privacy Policy
INTRODUCTION
This page provides our policies and procedures for collecting, using and disclosing your
information and outlines the security measures we’ve put in place to protect the
information that you store using Amplify, LLC (“Amplify”) services, including the
services made available through this web site, and any other software or services
offered by Amplify in connection with such services (the “Services”). By using these
Services, you consent to the collection, transfer, processing, storage, disclosure and
other uses of your information described in this Privacy Policy.
WHAT INFORMATION DO WE COLLECT AND STORE?
Personal Information
When expressing an interest in obtaining additional information about the Services or
registering to use the Services, Amplify requires you to provide your personal contact
information, such as your name, company name, address, phone number, and email
address (these are referred to below as your “Personal Contact Information”). When
purchasing the Services, Amplify also requires you to provide financial and billing
information, such as billing name and address, credit card number, and the number of
locations and employees within the organization that will be using the Services (“Billing Information”).
Data, Diagnostic & Login Information
Using Amplify’s Services, you will be able to create, upload, store and share information
such as company description, email ID, logo, photos, custom emails, user email IDs, etc.
(this is collectively referred to below as “Data”). This information will be stored and
maintained on Amplify’s web site. Additionally, certain login information is maintained in a
cookie stored locally on your computer (i.e. not on a server) in order to streamline the
login process (“Login Information”).
Analytics Information
As you navigate Amplify’s website and use our Services, Amplify may also collect information
through the use of frequently used information-gathering tools, such as cookies and
Web beacons (“Website Navigational Information”). Website Navigational Information
includes standard information from your web browser (such as browser type and
browser language), your Internet Protocol (“IP”) address, and the actions you take on
Amplify’s website (such as web pages viewed and links clicked). Collectively, this
information is referred to as “Analytics Information.”
Geo-Location Information
Amplify does not collect any information regarding your real-time geo-location while using
the Services; however, it may do so at some point in the future. We will request your
permission before collecting such information.
WHAT DO WE DO WITH THE INFORMATION WE COLLECT?
Amplify uses the information it collects in the following ways:
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Personal Contact Information – We use this information primarily to administer our
Services to you and provide you with updates and product announcements. Per the
Privacy and Conditions, we may use some of your information for marketing
purposes, as explained below.
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Billing Information – Amplify does not store any Billing Information on its servers.
Instead, we use a payment provider, Stripe (www.stripe.com), to store and process
all payment related transactions. Find information regarding Stripe’s security
policy here.
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Data, Diagnostic Information and Login Information – We use this information
solely for the purpose of administering and improving our Services to you.
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Analytics Information – Amplify may use your Analytics Information in conjunction
with an analytics service such as Google Analytics to monitor and analyze use of
the Services, for the Services’ technical administration, to increase the Services’
functionality and user-friendliness, and to verify users have the authorization
required for the Services to process their requests.
SHARING & DISCLOSURE OF PRIVATE INFORMATION
Third Party Applications and Your Use
Amplify provides users with the ability to link to their Data on third party sites such as
Facebook, Twitter, Google Plus, and LinkedIn. Such linking is at the complete discretion
of users. Because of this, Amplify cannot be held responsible or liable for the linking of
user’s Data to such third party sites, nor for how these third party sites use such links.
Marketing and Publicity
Per our Privacy and Conditions, you agree to permit Amplify to identify you as a customer
and to use your name and/or logo in Amplify’s website and marketing materials.
Sale of Personal Information
Amplify does not sell, rent, or trade your private information to any third parties in any way.
Service Providers and Business Partners
Amplify may use certain trusted third party companies and individuals to help us provide,
analyze, and improve the Services (including, but not limited to, data storage,
maintenance services, database management, web analytics, payment processing, and
improvement of the Services’ features). These third parties may have access to your
information strictly for the purposes of performing these tasks on our behalf and under
obligations similar to those in this Privacy and Security Policy.
Non-Private or Non-Personal Information
We may disclose your non-private, aggregated, or otherwise non-personal information,
such as usage statistics of our Services, in our discretion.
OUR USE AND DISCLOSURE OF INFORMATION
Amplify will not disclose any personally identifiable information about any individual
except as set forth in this Privacy Policy. This applies to information about our
customers and information our customers provide to us about their customers. We are
not limited in any way in our use of non-personal information that does not permit direct
association with any specific individual or non-identifiable aggregate information about
our users (such as the number of customers who use our services, the geographic
distribution of our users, the amount of information located and/or removed, etc.).
Internal Uses of Your Personally Identifiable Information
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We collect, store and process your personally identifiable information on servers
located in the United States. Due to the unpredictable nature of Internet routing,
your information may pass through other countries while in transit to our servers.
We use the information we collect about you in order to:
- Develop and deliver our services
- Process your transactions
- Provide customer service and manage your account
- Improve our products, services and marketing.
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We provide access to personally identifiable information about our users only to
those who require it for the above purposes.
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Amplify will not sell or rent any of your personally identifiable information to third
parties. Amplify will not share any of your personally identifiable information with
third parties except in the limited circumstances described below.
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We share information with service providers under contract who help with our
business operations such as payment and order processing, fraud
investigation, bill collection, and information management and analytics. These
third parties are obligated to protect your information and are contractually
prohibited from using your personally identifiable information for any other
purpose. They are never permitted to share your information with any third
parties. They are authorized to use your personal information only as
necessary to provide these services to Amplify.
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We disclose information that we, in good faith, believe is appropriate to
cooperate in investigations of fraud or other illegal activity, to conduct
investigations of violations of our Privacy of Use and/or to protect our right,
protect your safety and the safety of others. For example, this means that if we
conduct a fraud investigation and conclude that one side has engaged in
deceptive practices, we reserve the right to provide that person or entity’s
contact information (but not bank account or credit card information) to
victims who request it.
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We disclose information in response to a subpoena, warrant, court order, levy,
attachment, order of a court-appointed receiver or other comparable legal
process, including subpoenas from private parties in a civil action. If the
subpoena seeks information about an identified subscriber or limited group of
subscribers, we will make reasonable business efforts to contact the
subscriber(s) before providing information to the party that requests it. We
cannot guarantee that we will be able to do so in all cases, whether due to a
time limit, court order, inability to effectively contact a subscriber, or other
circumstances.
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When a user signs up for a co-branded version of our service through links
to Amplify from our co-branded partner’s website, Amplify will share with the
co-branded partner that user’s name, e-mail address and physical address in
order to provide enhanced integration between Amplify’s services and the services
of our co-branded partner. If you do not want your information shared with
Amplify’s co-branded partner, sign up for Amplify directly through Amplify’s website and
other sub-domains and not through a link from our partner’s website.
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We disclose information to your agent or legal representative (such as the
holder of a power of attorney that you grant, or a guardian appointed for you).
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We share information with companies that provide public relations and
marketing services for us. Such information will only be shared by us to
customize, measure and improve our products, services and advertising. It will
not be shared with third parties for their marketing purposes. These third
parties are contractually obligated to protect your information and are
prohibited from using your personally identifiable information for any other
purpose.
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As with any other business, it is possible that in the future, Amplify could merge
with or be acquired by another company. If such an acquisition occurs, the
successor company would have access to the information maintained by Amplify,
including customer account information, but would continue to be bound by
this Privacy Policy until it is amended.
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The implementation of our Services, by its very nature, may require using your
personally identifiable information to locate other information about you. Such
use may include, but not be limited to, using your information to search the
publicly accessible Internet sites as well as searching private information
databases and sites.
INTERNAL USES OF YOUR PERSONALLY IDENTIFIABLE INFORMATION
We will retain your information for as long as your account is active or as needed to
provide you the Services. If you wish to cancel your account or request that we no
longer use your information to provide you the Services, you may delete your account
(this will be done by Amplify’s customer care team). If you delete your account, your Data
will no longer be stored in our servers. While we try to delete your Data from our servers
as quickly as possible, please be aware that there may be a delay from the time you
delete your account to the time that your Data is removed, and that some of your Data
may continue to exist for a period in backup copies.
CHANGES TO PRIVACY STATEMENT
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If we decide to make material changes to our privacy policy, we will notify you by e-
mail through the primary e-mail address specified in your account and/or post
those changes to this privacy statement on the Website homepage prior to the
changes taking effect. You are responsible for ensuring we have an up-to-date
active and deliverable e-mail address for you.
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You are also responsible for regularly reviewing the Privacy Statement and related
documents. We reserve the right to modify this Privacy Statement at any time. No
amendment to or modification of this Statement will be binding unless in writing
and signed by a duly authorized representative of Amplify, or posted to the Site by a
duly authorized representative of Amplify.
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In the event that Amplify goes through a business transition, such as a merger, an
acquisition by another company, or a sale of a portion of its assets, users'
personally identifiable information will, in most instances, be part of the assets
transferred. Users will be notified via prominent notice on the site for 30 days after
a change of ownership or control of their personally identifiable information. If, as
a result of the business transition, a user’s personally identifiable information will
be used in a manner different from that stated at the time of collection, users will
be given a choice consistent with our notification of changes section.
INTERNAL USES OF YOUR PERSONALLY IDENTIFIABLE INFORMATION
In addition to the principles, practices and policies set forth above in this Privacy Policy,
Amplify has adopted the following principles to govern its collection and processing of
Personal Data:
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Personal Data shall be processed lawfully, fairly, and in a transparent manner.
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The Personal Data collected will only be those specifically required to fulfill
Amplify’s obligations to deliver the Amplify Service.
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Personal Data shall be adequate, relevant, and limited to what is necessary in
relation to the purposes for which they are collected and/or processed. Personal
Data shall be accurate and, where necessary, kept up to date.
The data subject has the right to request from Amplify access to and rectification or
erasure of their Personal Data, to object to or request restriction of processing
concerning the data, or to the right to data portability. In each case such a request must
be put in writing to Amplify.
COMMUNITY
Our Services may include publicly accessible community services such as blogs,
forums, and wikis. Please be aware that any information you provide in these areas may
be read, collected, and used by others who access them. Your posts on these
communities may remain even after you cancel your account. If you have any questions
regarding this Privacy Policy, please contact us at info@amplifyreviews.com.